Comic-book Crás!: Brazilian Comics and Publishing Industry

Authors

  • Waldomiro Vergueiro Universidade de São Paulo
  • Roberto Elísio dos Santos Universidade Municipal de São Caetano do Sul

DOI:

https://doi.org/10.11606/issn.1982-8160.v3i2p135-152

Keywords:

communication, Brazilian comics, 1970s, comics publishing market

Abstract

This article has the objective of rescuing the trajectory of Brazilian comics in the 1970s, a period considered of special relevance for the advancement of the sequential graphic art in Brazil. In this period, initiatives of small publishing companies located in some Brazilian states can be seen, and, also, the efforts of big publishing companies to publish national material. As a case study, it presents the Crás! magazine, produced by Editora Abril of São Paulo, that congregated veteran and young gifted professionals of the Brazilian sequential graphic art. The analysis of this publication discloses the difficulties Brazilian comics faced, considering the necessities and limits of the commercial publishing companies and the publishing market in the country.

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Author Biographies

  • Waldomiro Vergueiro, Universidade de São Paulo
    Professor titular do Departamento de Biblioteconomia e Documentação da Escola de Comunicação e Artes e do Programa de Pós-Graduação em Ciências da Comunicação da Universidade de São Paulo e coordenador do Observatório de Histórias em Quadrinhos da ECA-USP.
  • Roberto Elísio dos Santos, Universidade Municipal de São Caetano do Sul
    Professor do Programa de Mestrado em Comunicação da Universidade Municipal de São Caetano do Sul (USCS) e vice-coordenador do Observatório de Histórias em Quadrinhos da ECA-USP.

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Published

2011-12-15

Issue

Vol. 3 No. 2 (2010)

Section

Em Pauta/Agenda

License

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    2. Authors are authorized to assume additional contracts separately, for non-exclusive distribution of the version of the work published in this journal (eg, publishing in institutional repository or as a book chapter), with acknowledgment of authorship and initial publication in this journal.

How to Cite

Vergueiro, W., & Santos, R. E. dos. (2011). Comic-book Crás!: Brazilian Comics and Publishing Industry. MATRIZes, 3(2), 135-152. https://doi.org/10.11606/issn.1982-8160.v3i2p135-152